Writer profiles

By Luis Rita ·

A writer profile describes a voice so that drafts sound consistent across articles. Every profile is linked to a WordPress author account, and drafts made with it are assigned to that author.

Profile fields

  • Profile name: how the profile appears in the brief’s dropdown.
  • Author name and Job title (required): used for the linked WordPress user.
  • Description, Audience, Personality, Tone
  • Expertise areas: topics this writer covers with authority.
  • Point of view: for example, first person for lived detail and second person for instructions.
  • Preferred vocabulary and Structural preferences
  • Words, claims, or styles to avoid: banned phrases, clichés and claim types that need a source.
  • Writing sample: a short passage that shows the voice.

The linked WordPress author

Saving a profile creates or updates a WordPress user with the Author role. Creating that user requires permission to create and promote users, so an administrator may need to save the first version. Deleting a profile keeps the WordPress author and the ownership of existing posts.

AI-assisted proposals

On the right of the Writer profiles screen, describe the voice you want, paste a sample, or both, then click Propose editable profile. The proposal fills the form for you to edit and save. It includes a fictional author name and job title. If you ask for the style of a named living author, you get high-level style traits, not an imitation.

Tips

  • Fill in Words, claims, or styles to avoid. It makes the most noticeable difference.
  • Keep one profile per real voice or publication rather than one per article.
  • If a real person will sign the article, make sure the profile matches how they actually write, and have them review the draft.